Digital marketing built around how your industry buys
A patient choosing a dentist, a general counsel choosing a law firm and a plant manager choosing a supplier do not search, compare or decide in the same way. GM Digital plans SEO, paid media, websites and content by sector, so the work fits the buyer, the sales cycle and the rules your industry operates under. Choose your sector below.
Find your industry
Healthcare
Patient acquisition for clinics and practices, with local search, reviews and advertising handled within healthcare marketing standards.
Legal
Marketing for law firms and other legal service providers, written to law society advertising rules and measured on consultations.
B2B, manufacturing and technology
Search, LinkedIn, content and automation for long sales cycles with several decision makers, reported against pipeline.
Hospitality, restaurants and food
More direct bookings and covers for restaurants, hotels and venues, and growth for packaged food and beverage brands.
Real estate
Lead generation for agents, brokerages and developers, from pre-construction launches to local search for listings.
Home services
Calls and booked jobs for HVAC, plumbing, roofing and contracting companies through the map pack and high-intent ads.
The method carries across sectors
If your industry is not above, the starting point is the same: who the buyer is, how they search, what proof they need and what your regulator or market allows you to say. We set that out in an audit before recommending any channel. You can see the approach in our case studies, browse the full list of services, or find the team that covers your area under locations.
Tell us your sector and your target
A free audit of your website and search visibility, with recommendations specific to how buyers in your industry choose.